The market volatility even attracted more investors - rather than scaring them away. A Schwab survey found that 15% of all current U.S. stock investors first began trading in 2020. The firm calls these people Gen I, or Generation Investor, which is catchier than, and not as menacing as, calling them Generation Volatility.
~ Steven M. Sears, "Charles Schwab Is Tailor-Made for Volatile Times," Barron's, April 24, 2021
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