The current radical shift left has its roots in the social activism of the 1960s. Marxism was intellectually dead after a series of failed experiments with nothing but poverty and stacks of dead bodies to show for it. The Left needed a new marketing campaign. Influenced by people like
Antonio
Gramsci and
Herbert
Marcuse, socialists gave up on violent overthrow of the existing order (which wouldn’t work in America anyway) to focus on changing the culture and pitting groups against each other (
oppressors
vs. victims). This was to be a long, slow process, like boiling a frog.
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